Some ideas don’t come when you force them. You stare at the screen, push harder, try to squeeze brilliance out of thin air—nothing.
But then, hours later, in the shower, on a walk, while chopping vegetables—it clicks. The idea arrives, fully formed, like it was waiting for you to stop trying so hard.
That’s because your brain is always working, even when you’re not. Thoughts need time to ferment, to bubble beneath the surface before they’re ready. The best ideas don’t usually come from grinding—they come from giving them space to rise.
So work, yes. But also step away. Let your brain do what it does best.
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